Social Media Strategist
Kuala Lumpur, Kuala Lumpur, Malaysia
Full Time
Social Media
Experienced
Role Requirements
- Core knowledge of multi-channel content strategy with deep expertise in Social Media.
- Skilled in implementing brand strategy on Social and cross channel communication.
- Able to deliver unique ideas from concept to roll out.
- Proactive and positive approach.
- Pitch Experience; Excellent communication and confident presentation skills. Able to pitch ideas to clients and brief them to members of the creative team.
- Knowledge of gathering and interpreting social media analytics; making data and learnings easy for the layman to understand.
- Able to work independently and in a team environment.
- Time management skills, including the ability to handle multiple stakeholders with changing priorities.
- Strong, professional written and verbal English communication skills.
- Big ambition; able to grow within the role and agency.
Role Responsibilities
- Lead the implementation of an integrated creative strategy across all social channels, ensuring consistency and quality in all output.
- Build and implement unique Social Media channel strategies based on core creative ideas.
- Develop strategic responses to briefs, outlining the role for content and opportunity to deliver creativity and innovation across the consumer journey on Social space.
- Identify opportunities to grow accounts, making new recommendations for campaigns.
- Direct and guide the creative process with authority and confidence whilst being collaborative with all levels of creative talent.
- Work closely with the Paid Media team to understand content performance and optimisation opportunities.
- Drive creative excellence and strategy across all social touchpoints.
- Take ownership of the social/content response in new business pitches.
- Working with the wider team to plan and execute campaign plans to drive reach and help brands establish themselves as industry leaders.
- Be on top of industry trends and innovation.
About Us
Lion & Lion is an award-winning, creative digital agency operating in Southeast Asia focusing on delivering impact to its clients’ businesses with an integrated, data-driven and strategically led approach to digital marketing. With offices in Kuala Lumpur, Singapore and Jakarta, and more than 120 digital specialists, Lion & Lion has a prestigious and growing portfolio of clients including Umobile, AIA, Mars Petcare, Emborg, and more.
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