Social Media Strategist

Kuala Lumpur, Kuala Lumpur, Malaysia
Full Time
Social Media
Experienced

Role Requirements

  • Core knowledge of multi-channel content strategy with deep expertise in Social Media.
  • Skilled in implementing brand strategy on Social and cross channel communication. 
  • Able to deliver unique ideas from concept to roll out.
  • Proactive and positive approach.
  • Pitch Experience; Excellent communication and confident presentation skills. Able to pitch ideas to clients and brief them to members of the creative team.
  • Knowledge of gathering and interpreting social media analytics; making data and learnings easy for the layman to understand.
  • Able to work independently and in a team environment.
  • Time management skills, including the ability to handle multiple stakeholders with changing priorities.
  • Strong, professional written and verbal English communication skills.
  • Big ambition; able to grow within the role and agency.

 

Role Responsibilities

  • Lead the implementation of an integrated creative strategy across all social channels, ensuring consistency and quality in all output.
  • Build and implement unique Social Media channel strategies based on core creative ideas. 
  • Develop strategic responses to briefs, outlining the role for content and opportunity to deliver creativity and innovation across the consumer journey on Social space. 
  • Identify opportunities to grow accounts, making new recommendations for campaigns. 
  • Direct and guide the creative process with authority and confidence whilst being collaborative with all levels of creative talent.
  • Work closely with the Paid Media team to understand content performance and optimisation opportunities.
  • Drive creative excellence and strategy across all social touchpoints.
  • Take ownership of the social/content response in new business pitches.
  • Working with the wider team to plan and execute campaign plans to drive reach and help brands establish themselves as industry leaders.
  • Be on top of industry trends and innovation.

About Us

Lion & Lion is an award-winning, creative digital agency operating in Southeast Asia focusing on delivering impact to its clients’ businesses with an integrated, data-driven and strategically led approach to digital marketing. With offices in Kuala Lumpur, Singapore and Jakarta, and more than 120 digital specialists, Lion & Lion has a prestigious and growing portfolio of clients including Umobile, AIA, Mars Petcare, Emborg, and more.

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